Stichting Stem op een Vrouw — Vote for a Woman Foundation.
Since 2021 I’m working for a foundation that is stimulating people to vote for women in the parlement. Very much needed since women are still underrepresented in the parlement till this day. For Vote for a Woman I design mainly posts for social media, but sometimes also different products like brochures.
About the project
This contains an ongoing project. I'll show a selection of made work, and add commentary with each work. When designing I always keep the end goal in mind. What is the purpose of the visual? What needs to be communicated to the viewers? I work with brand colours and fonts that was already chosen before I started to work for the foundation. Most of the time I create the social media posts for multiple platforms. This includes: Instagram (feed and story), Facebook and Twitter.
Techniques/skills used:
Visual research, designing, conceptualising
Programs used:
Adobe Illustrator, Adobe InDesign, Adobe After Effects.
After the election when all the results were announced, I designed several social media posts that celebrated a certain win. I used After Effects to add a special element that made the design a bit more festive.
Network meet-up
The Network meet-up is an initiative between Vote for a Woman and the Ministry of the Interior and Kingdom Relations. For the network announcement I designed the several visuals that introduced the local councils that would attend the event. The visual in the middle is one of the local counsels that attended the event. Every council that attended the event had it’s own slide.
Local council election 2022
For this years election, I designed the new voting guide, that helps people to vote in a way that more women will be in the Dutch local councils. It was important to make sure that the images, especially the last two were clear to understand. By adding arrows and changing the color of some of the icons on the last one, it became more the visual representation of the text above.
Guest lectures organised by Vote for a Woman Foundation
Vote for a woman also organised classes for secondary schools, that is focussed on learning the students about politics and important women in history that contributed in their own way for women’s rights. For the classes I designed several visuals included a brochure and two books. One textbook for the students and one book about the material for the teachers. The color difference between the visuals on the left is because the top left in RGB, and the bottom left is in CMYK.
Promotion of the guest lectures for social media.
The cover of the textbook.
The illustrations of the students are made by Irene Falgueras.
Page of the textbook.
One side of the brochure.
Some other work
A selection of other work that I made for the foundation, all made in 2021.
An event announcement in collaboration with Ministry of the Interior and Kingdom Relations. The challenge was that I was only allowed to work with two colours. The solution was to work with the opacity and shapes to create more depth.
In the run-up to the 2021 elections, I designed a guide with black women and WOC that you could vote for. The guide was provided by @Iliriana.95.
This post is created for an event. I wanted to create a feeling of movement that would stimulate people to attend the event. Hence the waves and the women that were walking towards the same direction (in direction of the event). The Illustration of the women were made by Pablo Stanley.
Dutch Creativity Awards 2021 — Bronze Lamp
I had the pleasure to be included in the campaign for the 2021 election. I designed several social media posts for the election. With the team we won the Bronze Lamp from the Dutch Creativity awards with our campaign. Personally for me it’s a big accomplishment, since it is in the first year that I worked as a freelancer and working as a designer after graduating.
In the visual shown left, I designed the background and inserted the title and subtitle. The animation was provided by the ADCN, the organisation behind the award.